Cat Matson

Chief Digital Officer, City of Brisbane

Brisbane Marketing

As CDO of Brisbane city, Cat looks for opportunities to drive economic development in the city through the smart, strategic adoption of digital technologies. This includes educating, enabling and empowering the small business sector, galvanising and strengthening the digital start-up ecosystem and assisting in identifying digital infrastructure opportunities to enhance residents’ and visitors’ experience of the city.

As the co-host of the Australian Businesswomen’s Network’s ‘Social Media for Small Business‘ podcast she has interviewed some of Australia’s leading social media practitioners and is constantly delving into the latest tools, trends and apps.

As CEO of HEARIS, an Australian-developed social media management platform, she helped clients like Lorna Jane, Ray White, Poolwerx and Goodlife Gyms to manage multiple, local, Facebook pages.