Chris Wood

Head of UX & Design for Telstra Digital


Chris currently leads the very talented User Experience & Design team for Telstra Digital – advocating the roles of design, usability and the customer at every opportunity. The team deliver innovative, user-centred designs for customers and for Telstra’s own digital capability – co-designing concepts with field technicians, retail sales teams, contact centre teams and account executives. These include web, mobile, social and device applications. Over the past 5 years, the team have redesigned the consumer and business digital service experiences (now representing more than 50% of Telstra’s service transactions), designed and testing the 24×7 suite of applications (with more than 5 million downloads), and delivered 2 complete redesigns of – our biggest customer channel. Chris has worked in design roles for 11 years now at Telstra – including lead design roles in projects including the Telstra Signature mobile device program, the industrial design of the first EasyTouch mobile phone (a handset designed specifically for older customers) and the Telstra T-Box. Outside of work, he’s passionate about design, music, psychology and of course his partner, Michelle and their two young boys. Chris holds a Bachelor of Business & Electronic Commerce from Monash University majoring in Computer Science and Psychology.